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Sunday, May 06, 2007

THE NEW INDIE REVOLUTION

If you haven't heard of London band The Crimea, you soon might. Why? After being dropped from Warner Music, they are trying out a marketing experiment that could soon see other indie bands follow suit.

The Crimea's second full length CD "Secrets of the Witching Hour" is available in full as a free download from their website http://www.thecrimea.net/. The idea is to reach as many people as possible, increase their fan base and maximise their ability to tour, sell merchandise and gain licensing deals.

At the time of this post, The Crimea had had nearly 13,500 downloads of their 2nd full length CD. That's a lot of potential new fans!

[Resource http://undercover.com.au/News-Story.aspx?id=2018]