NEW TACTICS FOR NEW MUSIC

Read here of the successful tactics used by indie musician Justin Hunter from Katoomba NSW.

"I've had some serious knock backs. . .

At 17, he finished all of his grades, and began to perform at local cafes.

After getting $70 tips a night, it became apparent his tunes were striking a chord with listeners.

A friend suggested Justin put his music onto cd. With a ‘what have Igot to lose' mentality, he produced 200 copies. They sold in four days.

If you haven't guessed already, Justin is an upbeat, unflinching optimist. His musical career is built upon his demeanour, and it's finally starting to pay off.

[Resource http://bluemountains.yourguide.com.au/detail.asp?class=news&subclass=features&story_id=502934&category=News%20Features&m=8&y=2006]

technorati tags:indie, independent, musician

NEW MUSIC MARKETING STRATEGIES

This article tells how Cory Brown, the owner of a California based record label sells the music of his stable of 20 bands.

Cory tells about the fundamental changes that have occurred in he the last 2 years in marketing of music and how he has shifted from a 'traditional' marketing strategy to online and digital marketing.

"What once was a waiting game -- bands hoping to catch the attention of high-powered record executives -- has become an exercise in vigilance, with bands seeking out new ways to reach an audience and make their own luck."

Read the full article here

[Resource http://www.nj.com/entertainment/ledger/index.ssf?/base/entertainment-1/11554445104100.xml&coll=1]

technorati tags:indie, independent, musician

LAUNCH YOUR INDIE MUSIC CAREER ON THE INTERNET

Here's how one US based indie musician launched a music career using iTunes and MySpace.

"She has no financial backing or marketing plan, but with the help ofnew technology, the 25-year-old who performs as Jaymay has quickly graduated from Manhattan open-mic nights to become a folk music darling."

"I've been offered conventional contracts from major record labels and very indie-friendly, unconventional contracts," Seerman said during abreak from recording. "They have offered me everything I could want."

Keep reading here to find out how Jamie "Jaymay" Kristine Seerman has managed to get more than 75,000 people to listen to her songs, sales of more than 1,300 EPs and 2,500 songs sold on iTunes.

[Resource http://news.com.com/Using+iTunes,+MySpace+to+launch+a+music+career/2100-1027_3-6103185.html]

technorati tags:indie, independent, musician

10 STEPS TO BECOMING A POWERFUL STREET PERFORMER

Kristen Anderberg has been performing as a successful busker for almost 30 years and shares in this articles some tips and things she's learned along the way.

Some (if not all) of these principles could be applied to 'stage' performing as well.

"In my fantasy world of women’s equality and a high artistic bar for street performance, I would probably recommend the following steps for a woman street performer, if my opinion was asked: 1) Memorize your music/act, 2) Stand up!, 3) Learn how to be loud, 4) Don't be a Linda McCartney, 5) Don't resort to cheesey signs, 6) Grow emotional armor,7) Excel at something, 8) Learn to perform clothed first, 9) Do not let men choose or arrange your material, 10) Lead, don't follow; Create, don't imitate!"

Read the full article here

[Resource http://www.indybay.org/newsitems/2006/08/15/18297687.php]

technorati tags:indie, independent, musician

DUET WITH MYSPACE

"Social-networking site MySpace's growing role as a powerful force inthe music business is sparking followers, which are offering broader features for bands and music fans in hopes of attracting the giant's audience.

On Monday, relative newcomer TagWorld launched its own music ambitions with the support of a core group of popular indie rock groups, including The Shins and Death Cab For Cutie. Like MySpace, it's offering a home for bands to post songs and connect directly to fans, but TagWorld is hoping that its design attracts viewers more specifically interested in exploring and listening to music."

Finish reading article here

[Resource http://news.com.com/Rivals+try+to+sing+along+with+MySpace/2100-1027_3-5991785.html?tag=nl]

technorati tags:indie, independent, musician