WATCH AND LEARN

Here's how a band clocked up nearly ten million watches on YouTube. Although this video has only been up at YouTube for four months it has so far been viewed an incredible 9,880,273 times.

This is a perfect example of how a band can harness the amazing power of social networking and teamed it with a unique idea (ie. the video).

With marketing ideas like this, Sick Puppies are sure to be huge. Who wouldn't love to have a video that is viewed by so many people. This really is mind blowing stuff!!




In case you are missing the big sharp point, here's what makes this video such a hit.

1. A unique, true and inspiring story
2. A good song
3. Some marketing

The brilliant thing about this marketing tool is that you only really need an idea and ideas are everywhere and they're free and unlimited. You have the same potential to come up with an original idea of your own and create your own video with the potential for millions of views. You can give your songs the kind of mass marketing previously available only to the major record labels and their marketing teams.

P.S You may have noticed that this video was shot in Pitt Street Mall, Sydney, Australia. Proof that sometimes you don't need to travel to far off distant shores to find a good story.



[Resource http://www.youtube.com/watch?v=vr3x_RRJdd4]